Sponsorship Guide
A Bit About Us
North Idaho Explorer is a locally rooted guide to North Idaho’s lakes, rivers, forests, and small towns. It brings together trails, waterways, backroads, and hometown flavor so your future customers can find everything in one place.
​
People use North Idaho Explorer to plan everyday adventures, weekend getaways, and staycations—and along the way they discover the restaurants and coffee shops, places to stay, outdoor shops and outfitters, guides, farmers markets, and other local businesses and organizations that make each community feel like a place worth exploring.
Who You'll Reach
North Idaho Explorer is here to connect you with people who are actively planning how to spend their time in North Idaho—locals, visitors, and staycationers who are looking for their next great place to go, thing to do, or local business to support.
​
They search by town, by activity, and by the businesses or organizations that match the experience they want. If you’re new to North Idaho Explorer, we’d love for you to browse the site and get a feel for the audience we serve.
Sponsorship Levels
From a steady presence to site‑wide visibility: choose the level that fits your goals.​
Trailhead
A simple, steady presence for local businesses who want people to be able to find them while they explore. Trailhead sponsors choose one primary placement and one directory profile—by community, by activity, or by service—so your business shows up in the spot that best matches how your customers find you.
Trailhead Includes:
​
-
1 primary placement (by community, activity, or service)
-
1 directory profile (short listing with your details, link, and category)
-
Option for 3‑, 6‑, or 12‑month auto‑renewal
​
Trailhead is available as a 3‑month, 6‑month, or 12‑month auto‑renewal:​
​
-
3 months – $180 ($60/month)​
​
-
6 months – $330 ($30 multi‑month discount)​
​
-
12 months – $600 (two months free compared to paying month‑to‑month)10
​
-
Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.​
​
-
Cancellation must be received 30 days prior to the auto‑renewal date.
Scenic Route
Expanded visibility across multiple pages and guides for businesses who want to show up in more of the stories people use to plan their time in North Idaho. Scenic Route sponsors appear in up to three placements and three directory profiles—across communities, activities, and services—so your business is seen in more than one way as people explore.
​Scenic Route Includes:
​
-
Up to 3 placements across communities, activities, and services
-
Up to 3 directory profiles
-
Planned visibility across relevant guides and field journal articles for the full year
-
Annual auto‑billing with 2 months free
-
Scenic Route = strong on‑site visibility
​
Scenic Route is available as a 6-month or 12-month auto-renewal:
​
-
6 months – $720 ($120/month)
​
-
Annual – $1,200/year (equivalent of $120/month with 2 months free)
​
-
Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.
​
-
Cancellation must be received 30 days prior to the auto‑renewal date.
Summit Partner
Site‑wide presence for businesses that are a key part of North Idaho adventures and getaways. Summit Partners are woven into the landscape of the entire website and are an integral part of the user experience, with multi‑page placements across communities and activities, inclusion in relevant guides and field journal articles, and a logo and link in each monthly Tuesday Moose newsletter. Summit sponsorship includes up to five site placements and five directory profiles; additional placements are available—let’s chat about what you need so we can match your visibility to your goals.
Summit Partner Includes:
​
-
Up to 5 placements across key communities and activities
-
Up to 5 directory profiles
-
Planned visibility in relevant guides and field journal articles
-
Logo and link in each monthly Tuesday Moose newsletter (ongoing inbox exposure)
-
Site‑wide, year‑round integration into the user experience
-
Annual auto‑billing with 2 months free
-
Summit = strong on‑site visibility plus recurring inbox visibility
​
Summit Partner is available as 12-month auto-renewal:
​​​
-
Annual – $2,400/year (equivalent of $240/month with 2 months free)​
​
-
Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.​
​
-
Cancellation must be received 30 days prior to the auto‑renewal date.
Early Partners, Lasting Benefits
6 Reasons to be a Founding Sponsor
We’re excited to team up with a small circle of founding sponsors—local businesses who like the idea of getting in early and helping us grow North Idaho Explorer into a go‑to guide for everyday adventures and hometown flavor. When you come on as a founding sponsor, you’re part of the story as we add new communities and share fresh ideas on where to go next. To keep that relationship solid and simple, we’ve set up long‑term perks, easy annual billing, a steady presence for your business as people use the guide to plan their time in North Idaho, and a dedicated feature story that highlights your role in the local landscape.​
​
​
1. Lock in Your Rate
When you come on as a founding sponsor, you lock in your annual rate and keep it for as long as your sponsorship stays active and in good standing. As the North Idaho Explorer grows and rates eventually go up, you’re still paying the early, founding‑sponsor price as a thank‑you for getting on board from the start.
2. Get 2 Months Free Each Year
Founding sponsors get 2 months free with annual auto‑billing—you pay for 10 months and get a full year of visibility. It keeps things simple on your end and gives you built‑in savings while your business shows up where people are planning their North Idaho adventures.
3. First in Line for New Opportunities
As North Idaho Explorer grows, founding sponsors are first in line when new placement options open up—whether that’s new communities, new types of guides, or future print and digital magazines. When something new rolls out, you get early access to decide how and where you’d like your business to show up.​​
4. Stay Visible at an Early Rate
Being a founding sponsor gives you long‑term visibility at an early, accessible rate. You’re not just buying an ad spot—you’re getting a steady, ongoing presence while the guide adds more stories, more towns, and more ways for people to find you.
5. Help Shape Something Local
Founding sponsors help shape North Idaho Explorer as it grows. You’re supporting a locally rooted guide focused on everyday adventures and hometown flavor, and you’re recognized as one of the early partners who believed in the project and helped build it from the beginning.
6. Featured in the Local Thread & Tuesday Moose
Founding sponsors also receive a dedicated feature article that we’ll share across the Local Thread on North Idaho Explorer and in Tuesday Moose, our monthly email newsletter. We’ll tell your story in a way that feels true to you—how you’re rooted in North Idaho, what you bring to your community, and how you’re part of the local thread that makes these places feel like somewhere people want to slow down and explore. It’s a chance for potential customers to get to know you, not just see your logo, and to understand why your business fits naturally into their next North Idaho adventure.
