Sponsorship Guide
A Bit About Us
North Idaho Explorer is a locally rooted guide to North Idaho’s lakes, rivers, forests, and small towns. It brings together trails, waterways, backroads, and hometown flavor so your future customers can find everything in one place.
People use North Idaho Explorer to plan everyday adventures, weekend getaways, and staycations—and along the way they discover the restaurants and coffee shops, places to stay, outdoor shops and outfitters, guides, farmers markets, and other local businesses and organizations that make each community feel like a place worth exploring.
Who You'll Reach
North Idaho Explorer is here to connect you with people who are actively planning how to spend their time in North Idaho—locals, visitors, and staycationers who are looking for their next great place to go, thing to do, or local business to support.
They search by town, by activity, and by the businesses or organizations that match the experience they want. If you’re new to North Idaho Explorer, we’d love for you to browse the site and get a feel for the audience we serve.
Sponsorship Levels
From a steady presence to site‑wide visibility: choose the level that fits your goals.
Trailhead
A Simple, Steady Presence
For local businesses that want to be easy to find in one key spot on the North Idaho Explorer website. You choose a primary placement and one North Idaho Explorer directory profile—by community, activity, or service— so your business shows up where customers are most likely to look.
Trailhead Includes:
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One placement on North Idaho Explorer, chosen by community, activity, or service (placed with the content of the community, activity, or service that best fits your business)
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One North Idaho Explorer website business directory profile with your details and links to your online presence
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Inclusion in relevant activity guides and Field Journal articles
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Flexible monthly, semi-annual or annual payment options
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Trailside Business Mixers
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One Local Thread feature published to the North Idaho Explorer website
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One Tuesday Moose introduction and link to Local Thread feature
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Trailhead = focused way to show up where your customers are already looking
Trailhead is available as a 6‑month or 12‑month term with monthly, semi-annual, or annual billing with auto‑renewal:
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Monthly – $120/month payments
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6 months – $660 ($60 multi‑month discount)
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12 months – $1200 (two months free compared to paying month‑to‑month)
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Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.
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Cancellation must be received at least 30 days prior to the auto‑renewal date.
Scenic Route
Strong On‑Site Visibility
For businesses that want to show up in more of the stories people use to plan their time in North Idaho. You can appear in multiple placements and directory profiles, with planned visibility in relevant guides and Field Journal articles.
Scenic Route Includes:
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Up to three placements on North Idaho Explorer across communities, activities, or services (placed with the content of the community, activity, or service that best fits your business)
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Three North Idaho Explorer website business directory profiles with your details and links to your online presence
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Planned visibility across relevant activity guides and field journal articles
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Flexible monthly or annual payment options
Trailside Business Mixers
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One Local Thread feature published to the North Idaho Explorer website
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One Tuesday Moose introduction and link to Local Thread feature
Scenic Route = strong on‑site visibility across the pages that inspire exploration
Scenic Route is available as a 12-month term with monthly or annual billing and auto-renewal:
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Monthly – $250/month payments
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Annual – $2,500/year (equivalent of $250/month with 2 months free)
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Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.
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Cancellation must be received at least 30 days prior to the auto‑renewal date.
Summit Partner
Site‑Wide and Inbox Visibility
For businesses woven into the overall experience of North Idaho Explorer. You can show up on the North Idaho Explorer website across key communities and activities, appear in multiple directory profiles, be integrated into guides and Field Journal articles, and have your logo and hyperlink featured in the Tuesday Moose newsletter each month.
Summit Partner Includes:
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Up to five placements on North Idaho Explorer across communities, activities, or services (placed with the content of the community, activity, or service that best fits your business)
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Five North Idaho Explorer website business directory profiles with your details and links to your online presence
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Site-wide, year-round integration into the relevant activity guides, field journal, articles, and over all user experience
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Trailside Business Mixers
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One Local Thread feature published to the North Idaho Explorer website
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One Tuesday Moose introduction and link to Local Thread feature, then logo and hyperlink in one Tuesday Moose newsletter each month (ongoing inbox exposure)
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Site‑wide, year‑round integration into the user experience
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Summit = strong on‑site integration plus recurring inbox visibility
Summit Partner is available as a 12-month term with monthly or annual billing and auto-renewal:
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Monthly - $480/month payments
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Annual – $4,800/year (equivalent of $480/month with 2 months free)
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Annual auto‑billing includes 2 months free—you pay for 10 months and receive 12 months of visibility.
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Cancellation must be received at least 30 days prior to the auto‑renewal date.
Early Partners, Lasting Benefits
5 Reasons to be a Founding Sponsor
We’re excited to team up with a small circle of founding sponsors—local businesses who like the idea of getting in early and helping us grow North Idaho Explorer into a go‑to guide for everyday adventures and hometown flavor. When you come on as a founding sponsor, you’re part of the story as we add new communities and share fresh ideas on where to go next. To keep that relationship solid and simple, we’ve set up long‑term perks, easy annual billing, a steady presence for your business as people use the guide to plan their time in North Idaho, and a dedicated feature story that highlights your role in the local landscape.
1. Lock in Your Rate
When you come on as a founding sponsor, you lock in your annual rate and keep it for as long as your sponsorship stays active and in good standing. As the North Idaho Explorer grows and rates eventually go up, you’re still paying the early, founding‑sponsor price as a thank‑you for getting on board from the start.
2. Get 2 Months Free Each Year
Founding sponsors get 2 months free with annual auto‑billing—you pay for 10 months and get a full year of visibility. It keeps things simple on your end and gives you built‑in savings while your business shows up where people are planning their North Idaho adventures.
3. First in Line for New Opportunities
As North Idaho Explorer grows, founding sponsors are first in line when new placement options open up—whether that’s new communities, new types of guides, or future print and digital magazines. When something new rolls out, you get early access to decide how and where you’d like your business to show up.
4. Stay Visible at an Early Rate
Being a founding sponsor gives you long‑term visibility at an early, accessible rate. You’re not just buying an ad spot—you’re getting a steady, ongoing presence while the guide adds more stories, more towns, and more ways for people to find you.
5. Help Shape Something Local
Founding sponsors help shape North Idaho Explorer as it grows. You’re supporting a locally rooted guide focused on everyday adventures and hometown flavor, and you’re recognized as one of the early partners who believed in the project and helped build it from the beginning.
