Conversational Copywriter & Content Marketer
Promoting product and/or service companies focused on:
Healthy Lifestyles, Education or Outdoor Adventures
PO Box 51
Coeur d'Alene, ID 83816
A Bit About Me
Naturally curious, I love learning new things. I devour books, articles and life’s lessons. I enjoy discovering my next favorite restaurant and I delight in exploring new places.
I gave up the pursuit of perfection and set my feet on a new path. Embracing the life I’ve been given, I now cherish simple pleasures:
Tasting that first sip of morning coffee
Glimpsing delicate wildflowers break through the snow
Feeling the resonance of a cello vibrate through me
Hearing my children laugh together
Savoring freshly-picked berries from my garden
Jumping in a pile of autumn leaves
Watching the sun set over the mountains
These moments of pure bliss delight my heart, bring me back into the present moment and remind me I am truly blessed.
Adventuring in the great outdoors also refreshes me, so I make time to get lost in nature as often as possible.
If you find yourself needing words, give me a call, send me an email, or come find me along the trail and let’s chat about creative ways to reach your target audience with your life-changing message.
Content Marketing Specialist
Silver Fern Strategies
January 2021 - Present
Developing comprehensive marketing strategies focused on providing quality content for clearly defined audiences
Improving SEO (Search Engine Optimization) and UX (User Experience) for better results
Researching, compiling and presenting solutions in a format that’s easy to consume, enabling potential customers to make intelligent buying decisions
Ability to thrive in a deadline driven environment while working as part of a team and independently
Combining emotional appeal with technical excellence to support each step of the buyer’s journey
January 2016 - January 2019
Organizing and promoting teen creative-writing events
Developing content & creatives for a non-profit organization
Overseeing marketing & spearheading fundraising campaigns
Engaging target audiences through verbal & written communications
Designing and delivering multi-media presentations that foster a fun, collaborative learning environment for students
Cedar Creek Academy
September 2002 - June 2021
Teacher, Principle, School Nurse, Cheer-leader, Janitor, Gourmet Chef, Chief Bottle Washer...
If you've ever homeschooled your children, you understand what it means to be responsible for everything that happens (or fails to happen) regarding your children's education.
If you haven't homeschooled your children, there is nothing I can say that will adequately explain my work experience.
However, the fact that I taught for 19 years says it a lot. Either I wasn't half bad at it... or I'm crazy.
The Portrait Parlor
October 1992 - October 2003
Event Photographer - I capture images that document the special moments happening before, during and after special events. I photograph birthday celebrations, anniversaries, galas, fundraisers, conferences, award ceremonies and more.
Wedding Photographer - I utilize a variety of photographic styles including: portrait, landscape, fashion, conceptual and candids to capture the best moments of your big day.
Professional, Family and Senior Portraits - I focus on capturing more than just a great image. Your portraits should represent your style, your personality... the very essence of who you are and aspire to be.
Commercial - I enhance websites and digital/print marketing campaigns by capturing photographic images that express the heart of your mission.
Four Seasons Outdoor Outfitters
May 1995 - October 1997
White Water Rafting Adventure Guide in Beautiful North Idaho - Treating guests to the stunning beauty of the Upper St. Joe River on Class II and III rapids.
HorseBack Riding Trail Guide in Farragut State Park